34: Should You Create a Membership to Add Recurring Revenue to Your Service Based Business with Stu McLaren

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Have you ever thought about adding additional revenue into your service-based business?  You may have thought about starting a membership, but have no idea what it would even look like or how to know WHEN you should start one! 

Today is a super special episode because I have the amazing Stu McLaren on the podcast.  Stu is what I like to call the membership guru! He is a personal mentor of mine and runs an amazing non-profit organization, Village Impact, that many of you know I am super passionate about. He is a master at telling stories and loves to teach others how they can create a membership that lights them up—while creating sustainable recurring income! Yes, please!  

Today we are breaking down what it looks like to add recurring profit to your already thriving service-based business.  If you have ever thought about adding another stream of revenue to your business or maybe have even considered phasing out some of your clients or services, this will be an episode you don’t want to miss.  

My own membership, Serve Scale Soar, has not only allowed me to impact more people, but it also sets me up as an expert in my niche, which allows me to have higher-end clients.   

Many service providers feel they’re not an “expert” or that they don’t have a huge following.  Many think it’s way too complicated to start and run a membership. That’s exactly why I have Stu on the show today to answer your toughest questions about starting a membership. Stu has more than 10 years of experience in helping experts transform their knowledge and influence into recurring revenue by launching, growing and scaling 7 and 8-figure membership sites.

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Value Bombs:

  • Fulfilling a need started Stu’s journey to membership coaching
  • Why a service provider is in the best position to start a membership
  • How to keep your “saw” sharp
  • The beauty of being able to pick your ideal client
  • Why you don’t need a huge audience to start a membership
  • Smaller audiences and why they are actually an advantage
  • How to position your membership to your existing clients
  • Keeping your membership super simple when you’re not techy
  • The perfect time to set up a membership
  • How to measure the success of your membership

Stop overthinking and over-engineering your platform. Start small and simple. The most important thing you must do is START. it doesn’t matter what market you’re in, there is a way to be able to incorporate recurring revenue into your business as you help your clients get results with your services.

I want to answer your questions about starting a membership. Tell me about your services. Does it even make sense for you to add recurring profit into your business right now? DM me on Instagram @brandimowles and we can brainstorm ways you can add a membership into your service-based business. Because who wouldn’t love additional recurring income?! 🙂 

To sign up for Stu’s free training on memberships go to www.servescalesoar.com/tribe

Until next week……

XO, 

Brandi

 

Links Mentioned on Today’s Episode: 

To check out Searchie go to www.servescalesoar.com and scroll to the bottom and search for any topic! 

Stu McLaren’s Free Workshop on Creating a Membership

Episode 35: Brandi’s Membership Story 

Find Stu on Instagram

 

Additional Resources:

Don’t forget to sign up for my free training >> How to Scale to Consistent 10K Months Without Hiring a Team 

Subscribe to the Podcast

Follow Brandi on Instagram 

Follow Brandi on Facebook

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Subscribe & Review on Apple Podcasts

Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes! I already have so many amazing guests and topics lined up, I would hate for you to miss a single one!  Click here to subscribe on Apple Podcasts

Could I ask a big favor? If you are loving the podcast, I would LOVE it if you would leave me a review on Apple Podcasts. I read each and every review.  Plus, you get to pay it forward because it will allow other service providers like you to find the podcast! Wondering how to leave a review? Click here to review, then select “Ratings and Reviews” and “Write a Review”.  So easy and so appreciated!

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Meet Brandi

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Brandi Mowles is the host of the Serve Scale Soar podcast which is a podcast dedicated to helping service-based entrepreneurs scale their online business to five-figure months so they can soar into six-figure years. Brandi is a wife, mom and in less than one year, created a six-figure business.   Now she is spilling all her secrets so you can too.

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