Systems & Tools

144: Scaling Your Business: How Kelcie Michels Scaled Her Social Media Management Business to Six Figures and How You Can Too

May 31, 2022

Are you worried that your business isn’t scalable?  Many service providers get stuck in the thought that they can’t scale their business because their particular service doesn’t allow them to. Well, I am here to tell you that isn’t true! Some simple mindset shifts and tweaks in your business will get you headed in the […]

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a Meta ads strategist, mom of two, and all-around business nerd. I help freelance ad managers scale their revenue, land premium clients, and build a wildly profitable business without sacrificing family time.  reality.

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Are you worried that your business isn’t scalable? 

Many service providers get stuck in the thought that they can’t scale their business because their particular service doesn’t allow them to. Well, I am here to tell you that isn’t true! Some simple mindset shifts and tweaks in your business will get you headed in the right direction. 

In this episode of Serve Scale Soar®, I sat down with one of my students, Kelcie Michels, to talk about how she scaled her organic social media management business to over $9K months without ever offering ads. 

Kelcie Michels is the owner of Kel Cee + Co. She was born and raised in the Midwest and currently lives in the land of 10,000 lakes – Minnesota! She’s a wife, mother, and lover of any documentary she can watch on Netflix. 

It’s a common belief that you have to offer ads as a social media manager if you want to make six figures, but Kelcie is proof that this isn’t the case. Kelcie set up her packages in a way that works for her and allows her clients to customize their packages based on their specific needs. By doing this she is able to give them the consistency and social media presence they need to grow their business. 

Value Bombs:

  • How Kelcie started her social media management business
  • How Kelcie scaled her prices
  • The value of consistency
  • Following your happiness level and doing what works for you
  • How Kelcie creates her packages
  • The importance of having systems in place in your business 
  • What Kelcie does when she gets stuck

I hope that this episode helps break some of those belief barriers that some of you might be holding onto. It is totally possible to scale to six figures in your business, even if you don’t think your service is scaleable. There is a way and you can do it just like Kelcie did! 

If you loved what Kelcie had to say today, I highly recommend you follow her on Instagram and Facebook to learn more about how she serves her clients. 

Kelcie is doing an exclusive training all about her social media management method just for the members of Serve Scale Soar®. If you want acces to it, make sure to join us inside of Serve Scale Soar® to check out the training and so much more! 

Resources Mentioned: 

Check out Kelcie’s website

Follow Kelcie on Instagram

Connect with Kelcie on Facebook

Episode 133: Finding Time To Do It All

** This post may contain affiliate links which means I may receive a small commission at no additional cost to you if you use one of the links to purchase. This helps keep the podcast going and I only share products I have used, tested and love.”

Additional Resources

Don’t forget to sign up for my free training >> How to Scale to Consistent 10K Months Without Hiring a Team 

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Are you following my podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes! I already have so many amazing guests and topics lined up, I would hate for you to miss a single one! Click here to follow on Apple Podcasts

Could I ask a big favor? If you are loving the podcast, I would LOVE it if you would leave me a review on Apple Podcasts. I read each and every review.  Plus, you get to pay it forward because it will allow other service providers like you to find the podcast! Wondering how to leave a review? Click here to review, then select “Ratings and Reviews” and “Write a Review”.  So easy and so appreciated!

Meet Brandi

Brandi Mowles is the host of the Serve Scale Soar® podcast which is a podcast dedicated to helping service-based entrepreneurs scale their online business to five-figure months so they can soar into six-figure years. Brandi is a wife, mom and in less than one year, created a six-figure business. Now she is spilling all her secrets so you can too.

I’m Brandi, your no-fluff business bestie

who will hype you up and hand you the step-by-step.

I help 1:1 service providers scale simple, profitable businesses without a big team, burnout, or BS.

You’ve got big dreams and real-life responsibilities (hi, Bluey on in the background 👋), and I’m here to help you turn your skills into serious income, while still living a life you actually enjoy.

Ready to grow a business that pays you well and lets you be present at school pickup?
You’re in the right place.


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