Turning Messy Action into Success: How Jamie Launched a Thriving Ad Management Business
How Jamie Launched a Thriving Ad Management Business from Scratch
In a world where starting a business as an ad manager can seem daunting, especially if you lack experience in marketing, it’s important to hear success stories from people who have taken messy action and turned it into a thriving business. Jamie Sampany-Kessie’s journey serves as a testament to how determination, hard work, and strategic decision-making can pave the way to success. This week, let’s break down Jamie’s journey as a business owner and discuss her experience. It’s our hope to guide other aspiring ad managers and entrepreneurs on their own path to success, and do the dang thing.
The Power of Flexibility and Independence
One important aspect of Jamie’s journey was her desire for flexibility and independence in her business endeavors. She discussed the challenges of re-entering the workforce after several years abroad and the need for a role that would allow her to balance her family commitments and personal interests. This is very common for many other people, especially parents, who seek jobs that offer the flexibility to be present for their families while pursuing professional aspirations. Her decision to venture into ad management, a role that allows for autonomy and remote work, shows the potential for creating a successful business aligned with personal priorities.
Strategic Decision-Making and Adaptability
Despite entering the ad management industry with no prior experience in running ads, Jamie made a bold decision to invest in herself by enrolling in our mentor program, Conversions for Clients. Her willingness to take the leap and commit to the learning process epitomizes the essence of taking messy action. Jamie’s journey reflects the power of embracing new challenges and adapting to unfamiliar terrain. Her approach resonates with individuals who may doubt their abilities to succeed in a new field and serves as a reminder that determination and a passion for knowledge are key to overcoming self-doubt and uncertainty.
The Value of Networking and Support Networks
Jamie’s journey highlights the significance of seeking support and advice from mentors and peers in the industry. Her active engagement in seeking guidance and support through my program, coupled with her willingness to ask questions and participate in the community, showcases the benefits of networking and leveraging available resources. The supportive community provided Jamie with the necessary encouragement and insights to navigate the complexities of ad management. It’s crucial to surround yourself with a network of like-minded individuals who uplift and empower one another.
Embracing Entrepreneurial Mindset and Value-Based Pricing
One of the pivotal moments in Jamie’s journey was her decision to set and raise her prices based on the value she provided to her clients. By aligning her pricing with the expertise and value she offered, Jamie developed the mindset of recognizing her worth and the impact of her services. Her willingness to transition from an entry-level pricing model to a value-based approach highlights the significance of understanding the worth of one’s skills and services in the market. Jamie’s experience serves as a compelling example for entrepreneurs who are navigating pricing strategies, and reinforcing that acknowledging your value is instrumental in building a successful and sustainable business.
Conclusion
In conclusion, Jamie Sampany-Kessie’s journey is a great example of the power of taking messy action and turning it into success as an ad manager. Her story serves as a source of inspiration for others seeking to embark on entrepreneurial ventures or transition into new career paths. The key lessons gleaned from her experience – flexibility, strategic decision-making, networking, and value-based pricing – provide actionable insights for aspiring ad managers and entrepreneurs. By embracing a mindset that prioritizes growth, resilience, and continuous learning, individuals can follow Jamie’s journey and pave their own path to success in the ad management industry.
Here’s A Glance Of The Episode:
00:00 Starting a business as an ad manager.
05:30 Began marketing in March, repurposed Instagram account.
11:49 Learning Ads Manager can be overwhelming, but persevere.
15:03 Seek help, take action, embrace gray areas.
18:13 Value expertise, raise prices, scale business efficiently.
22:49 Stay-at-home parents are project managers, everything.
23:40 Moms possess business management skills at home.
26:48 Free boot camp for ad management business.
Key Takeaways:
- Regardless of having no prior experience in marketing or running ads, Jamie started her ad management business and learned along the way.
- Jamie leveraged her previous experience as a stay-at-home mom, recognizing the skills she developed as a project manager in her household and how they align with her business.
- The need for service-based businesses to charge what they’re worth, leveraging their expertise and the value they provide to their clients.
- How Jamie started charging $1,000 per month from her first client and confidently increased her rates to $1,500 and then $1,500 for her subsequent clients – showing the importance of raising prices as business and expertise develop.
- The support and resources from the Conversions for Clients program and the community played a significant role in Jamie’s ability to take action and succeed in her business.
- The importance of a mindset shift needed for stay-at-home parents to recognize their project management skills and apply them to starting and growing a business.
- Jamie showcased the power of referrals, landing her second client through a recommendation and successfully charging a higher rate due to the immediate need and value she provided.
and so much more.
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE TO LEARN HOW TO RAISE YOUR PRICES FOR MASSIVE GROWTH
Additional Resources
Are you looking for a mentor program to help navigate your ad management business and gain support like Jamie? Turn messy action into success and join Conversions for Clients HERE.
Follow Jamie on Instagram – HERE
** This post may contain affiliate links which means I may receive a small commission at no additional cost to you if you use one of the links to purchase. This helps keep the podcast going and I only share products I have used, tested, and love.”
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Meet Brandi
Brandi Mowles is the host of the Serve Scale Soar® podcast which is a podcast dedicated to helping service-based entrepreneurs scale their online business to five-figure months so they can soar into six-figure years. Brandi is a wife, mom and in less than one year, created a six-figure business. Now she is spilling all her secrets so you can too.
