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Serve Scale Soar® Podcast

235: Inside My Calendar: A Behind-the-Scenes Look at My Weekly Workflow

Brandi and her family spending time together while she is using the computer with the episode title below

Inside My Calendar: A Behind-the-Scenes Look at My Weekly Workflow

Optimizing My Calendar for Both Business Success and Quality Family Time

Running a thriving $1,000,000-a-year business in less than 20 hours a week might seem like an impossible challenge. Throw in homeschooling two children and you have a modern conundrum most would shy away from. Yet, I find myself juggling these diverse roles daily. This week, we are discussing the strategies I use in my business to maintain an effective and intentional schedule that prioritizes time over money. 

The Importance of Seasonal Scheduling

One of my key beliefs is understanding that schedules require flexibility based on life seasons. Over time, my schedule has evolved with my life circumstances—from the number of kids I had to changes in locations. My story reinforces the belief that our calendars should adapt as life does. My recent transition to homeschooling showcases the necessity to pivot and reallocate time purposefully, allowing me both the space to nurture my children and fuel my business.

Intentional Time Management 

Over time, I realized that mastering time management is about more than having a full to-do list; it’s about identifying priorities. I have shed unnecessary tasks, focusing instead on those that align with my objectives. By delegating my time into chunks of undisturbed work periods—my “magic time” between 9:30 and noon, for instance—I maximize output in my optimal working conditions. For me, saying ‘no’ to less critical engagements is just as important as saying ‘yes’ to those that are.

Creating Efficiency through Batching and Limiting Distractions

The 48 to 72-hour fast action bonus is a powerful strategy that can be implemented with your next The techniques I implement are simple yet effective, such as batching tasks and reducing context switching—actions that can increase efficiency and productivity. I back each productivity tactic by asking pivotal questions like, “How can I make this easier?” or, “How can I simplify this?” By focusing my calls on a dedicated day, I maximize other days for uninterrupted work, thereby driving productivity and avoiding energy-sapping transitions.

Embracing a Four-Day Work Philosophy

Fridays are left unstructured in both my business and personal world, serving as catch-up days and, more importantly, as pockets of surprise relaxation or learning. This approach doesn’t prevent me from addressing unanticipated duties but encourages a balance where family time triumphs over work. My scheduling philosophy reflects the belief that work should be adjusted to suit life and not the other way around. 

Carving Out Family-Centric Time

A common thread in my schedule is the intentional family time I carve out—whether it’s homeschooling activities or shared chores on “Power Sundays.” This day is my family’s ritualistic reset—meal prepping, planning, and organizing for the week. These collective activities provide a structured foundation for the week ahead while also having family time. Flexibility with discipline allows me to integrate quality moments with my family into my professional schedule.

Aligning Business Goals with Scheduling Decisions

My scheduling approach firmly aligns with my business goals. My decisions to forgo podcasts or speaking opportunities reflect a calculated choice, one that aligns with my vision for my business and personal life. And by performing regular time audits, I identify specific opportunities within my calendar, ensuring that each scheduled task aligns with my larger business objectives and personal values.

Conclusion

When creating your schedule, it’s crucial to remember that the true asset to your business isn’t money but time. My strategies affirm that with intentional planning, anyone, whether a full-time professional or a budding entrepreneur, can maximize productivity and enjoy meaningful family time. For those eager to dive deeper into such strategies, programs like Conversions for Clients and The Strategist Society serve as extensions of these beliefs, offering structured support and strategies to optimize one’s time effectively.

By tailoring my life and work schedule to accommodate both professional and personal priorities, I am changing with the seasons of life and the different demands of life. My story serves as a reminder that with careful planning and the right mindset, a work-life balance is not only desirable but achievable.

Here’s A Glance Of The Episode: 

00:00 Time management is key to business success.

05:48 Designate specific time for calls; highlight productivity.

09:29 Work ends by 2, family time afterward.

12:20 Create time for focus, meal prep, homeschool planning.

16:05 Prioritize simplicity and fun for better results.

17:06 Clear goals and time boundaries enhance productivity.

Key Takeaways:

  1. The value of time over money and the importance of being intentional with how time is spent.
  2. My current schedule accommodates my roles as a homeschooling mom and business owner, highlighting the need for schedule adaptability as life changes.
  3. Mastering your calendar can lead to more freedom, flexibility, and less stress, and requires learning to say “no” to unnecessary commitments.
  4. Why I don’t use time blocking in my schedule, but I encourage batching days and finding a “magic time” for peak productivity, which for me is between 9:30 AM and 12 PM.
  5. The importance of being clear on goals and priorities helps manage schedule commitments effectively.
  6. Establishing systems, like creating social media content, can streamline processes and free up time.
  7. Join support through our programs, such as “Conversions for Clients” and “Strategist Society,” to help optimize your schedule and gain more time for personal time.

and so much more.

Loved This Episode? Check Out More Here. ⬇️

CLICK HERE TO LEARN MORE ABOUT MANAGING TIME: CONTEXT SWITCHING AND PRODUCTIVITY

CLICK HERE FOR A BEHIND THE SCENES OF MY WORK WEEK: FINDING THE RIGHT SCHEDULE FOR YOU

CLICK HERE TO LEARN HOW TO CREATE 52 WEEKS OF CONTENT IN LESS THAN 90 MINUTES

Additional Resources

Have you ever considered running Facebook and Instagram ads as a service? Or do you already, but want to land more high-quality clients? If the answer is, “Yes, that’s me,” then make sure you register for my free LIVE bootcamp that is happening now >> CLICK HERE!


Looking for direct support on optimizing your schedule and other helpful strategies to implement in your ad management business? CLICK HERE to join other entrepreneurs and learn more about Conversions for Clients

** This post may contain affiliate links which means I may receive a small commission at no additional cost to you if you use one of the links to purchase. This helps keep the podcast going and I only share products I have used, tested and love.”

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Meet Brandi

Brandi Mowles is the host of the Serve Scale Soar® podcast which is a podcast dedicated to helping service-based entrepreneurs scale their online business to five-figure months so they can soar into six-figure years. Brandi is a wife, mom and in less than one year, created a six-figure business. Now she is spilling all her secrets so you can too.

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