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267: Become the AI-Enhanced Strategist Clients Can’t Replace

  Part 4 of The Strategic Ad Manager’s Guide to AI and Staying in Demand   Clients Don’t Want a Tool…They Want a Leader You’re not competing with AI. You’re competing with how people use AI, and more importantly, how they position themselves. In this final episode of The Strategic Ad Manager’s Guide to AI […]

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266: Becoming the AI-Enhanced Ad Strategist

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265: The Dark Side of AI in Digital Marketing: What No One’s Warning You About

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264: How Smart Ad Managers Are Already Using AI (Without Getting Replaced)

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263: You Don’t Need A Different Service. You Need Better Offers.

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Welcome To The Blog Life

This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.

Browse The latest posts:

Where Metrics & mom life meet

Image of Brandi working on her laptop with her family around her

Why Moms Make Great Freelance Ad Managers Exploring the Unique Qualities Moms Bring to Ad Management In today’s busy world, freelance ad management has emerged as a successful and powerful career path. While others can excel in this field, moms, in particular, possess a unique set of qualities that make them exceptional ad managers. Today, […]

243: Why Moms Make Great Freelance Ad Managers

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Brandi writing goals out on various sticky notes to goal plan. The title of the episode is underneath.

Hot Take: Your New Year Goal Is Holding You Back Why Traditional Goal Setting Might Be the Reason You’re Stuck (and What to Do Instead) In the whirlwind excitement of New Year’s Eve, it’s common to jot down ambitious goals, fueled by the promise of a fresh start. Yet, by February, many find themselves discouraged, […]

240: Hot Take: Your New Year Goal Is Holding You Back

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Brandi with her husband and son working in front of her computer in the kitchen with the title of the episode underneath.

Why Gratitude Should Be Your Top Business Strategy How gratitude can transform your business practices, personal well-being, and overall life satisfaction With Thanksgiving right around the corner, we enter the typical time to be thankful, sharing food and cherished moments with loved ones. However, a powerful tool for business success remains often overlooked—gratitude. This week, […]

239: Why Gratitude Should Be Your Top Business Strategy

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Brandi and her family spending time together while she is using the computer with the episode title below

Inside My Calendar: A Behind-the-Scenes Look at My Weekly Workflow Optimizing My Calendar for Both Business Success and Quality Family Time Running a thriving $1,000,000-a-year business in less than 20 hours a week might seem like an impossible challenge. Throw in homeschooling two children and you have a modern conundrum most would shy away from. […]

235: Inside My Calendar: A Behind-the-Scenes Look at My Weekly Workflow

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Staying in Your Lane: Why Other People’s Success Is None of Your Business Overcoming Comparison in the Online Space In a world filled with social media highlight reels and the constant need for validation, comparison has become an all too familiar feeling for many in the online business space. However, I truly believe that comparison […]

228: Staying in Your Lane: Why Other People’s Success Is None of Your Business

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Brandi with her daughter being silly together with the episode title below.

Turning Overwhelm Into Action In 4 Easy Steps  Practical Strategies to Move from Paralysis to Proactive Success Feeling overwhelmed is a common experience for many people, especially those juggling various responsibilities such as parenting, entrepreneurship, and personal goals. This week, I break down a 4-step process to navigate overwhelm and turn it into actionable steps. […]

221: Turning Overwhelm Into Action In 4 Easy Steps

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Notebook with a graph and chart tracking data; podcast episode title is below it.

Breaking Up With Tracking: When Tracking Turns Toxic How to Use Tracking as a Tool to Move Your Business Forward In the world of service providers, tracking business data can fall into two extremes: some shy away from numbers and avoid tracking, while others become obsessed and track every little detail. There is a balance […]

220: Breaking Up With Tracking: When Tracking Turns Toxic

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Brandi's notebook, journaling and goal planning with her laptop out.

From Routine to Results: 5 Non-Negotiables That Deliver The Impact of Consistent Daily Habits on Personal and Professional Growth Have you ever found yourself looking for small changes that can make a significant impact on your personal life or business? In this week’s episode of the podcast, the discussion is centered around the power of […]

217: From Routine to Results: 5 Non-Negotiables That Deliver

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Stack of books with coffee, reading in the morning.

Behind The Scenes Of My Reading List For Quarter 1 Reflecting on Business-Boosting Books in 2024 In the ever-evolving world of entrepreneurship, staying ahead of the game often means seeking knowledge and insights from various sources. To dive deeper into this, I share an in-depth behind-the-scenes look at my reading list for the first quarter […]

215: Behind The Scenes Of My Reading List For Quarter 1

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How Women Are Hitting $10K Months as Freelance Ad Managers In 15 Hours a Week or Less

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