Get instant access to our Ad Manager Secret podcast And Discover the Secrets To A thriving Meta Ad Management Business in 2024

Subscribe Now

Serve Scale Soar® Podcast

188: What You Do Matters More Than What You Call Yourself

Brandi Mowles Podcast episode feature about titles vs descriptors

If you’re someone who overthinks what to call yourself in business, I have good news for you: it doesn’t really matter!

A lot of people spend so much time coming up with a fancy name or title when they’re starting their virtual business, and they end up boxing themselves into a corner without realizing it. I want to help you avoid making the same mistake. 

In this episode, I’m taking you through what really matters, and it’s not what you call yourself. Instead, we’re focusing on things like how you describe yourself and how you solve your clients’ problems. Trust me, what you do has a lot more value than what you call yourself.

Value Bombs:

  • What happens when you get hung up on your title
  • Why you should focus on how you solve people’s problems
  • How titles can be misinterpreted
  • What you should be looking at instead of job titles 
  • How to find more opportunities that are the right fit for you 
  • Why your niche is more important than your title
  • They key to describing yourself and your services in a more powerful way
  • Four ways to communicate your value to clients

I hope you take the key points from this episode and start focusing on job descriptions, what you do, how you serve clients, what pain points you relieve, and what makes you different. Stop thinking so much about your title and I’d be willing to bet more opportunities start coming your way. 

If you want to dig deeper into topics like this, head over to to get your hands on a free workshop for online service-based entrepreneurs like you who want to scale to six-figure years with simplicity.

Resources Mentioned

Free Workshop

Episode 186: Community Manager: One of the Hottest Services You Can Offer that Not Enough People Are Doing with Shana Lynn 

Episode 172: 4 Types of Social Proof That Can Help You Land More Premium Clients

** This post may contain affiliate links which means I may receive a small commission at no additional cost to you if you use one of the links to purchase. This helps keep the podcast going and I only share products I have used, tested and love.”

Additional Resources

Don’t forget to sign up for my free training >> How to Scale to Consistent 10K Months Without Hiring a Team 

Listen on Your Favorite Podcast Platform

Follow the Podcast

Follow Brandi on Instagram 

Follow Brandi on Facebook

Follow & Review on Apple Podcasts

Are you following my podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes! I already have so many amazing guests and topics lined up, I would hate for you to miss a single one! Click here to follow on Apple Podcasts

Could I ask a big favor? If you are loving the podcast, I would LOVE it if you would leave me a review on Apple Podcasts. I read each and every review.  Plus, you get to pay it forward because it will allow other service providers like you to find the podcast! Wondering how to leave a review? Click here to review, then select “Ratings and Reviews” and “Write a Review”.  So easy and so appreciated!

Meet Brandi

Brandi Mowles is the host of the Serve Scale Soar® podcast which is a podcast dedicated to helping service-based entrepreneurs scale their online business to five-figure months so they can soar into six-figure years. Brandi is a wife, mom and in less than one year, created a six-figure business. Now she is spilling all her secrets so you can too.

Watch right now > 

It's better than Netflix over here. Bingable content but that can make you money! Watch my ondemand 60minute training now.