So Your Client Wants to Pause… Here’s What to Do: How to Handle Pause Requests Without Panicking, Protect Your Income, and Keep Clients in Your Corner. Nothing shakes a freelancer’s confidence like hearing “We need to pause.” In this episode, I walk you through exactly how to respond, no panic, just practical scripts, mindset shifts, […]
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Welcome To The Blog Life
This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.
Where Metrics & mom life meet
How to Structure a $5,000 VIP Day: Step-by-Step Guide for Freelance Strategists Structuring VIP Days that Sell: Secrets for Strategic Service Providers Freelancers and digital strategists are always looking for smarter ways to serve clients, raise their rates, and avoid burnout from endless “done-for-you” work. If you’ve ever imagined charging $5,000 (or more) for just […]
How to Simplify Your Business with the 4 Pillars of Organization with Shawn Lemon Tackling Digital Overwhelm: Shawn Lemon’s Guide to Simplified Business Systems Running a business today can feel like you’re trying to keep up with a hundred things at once—files are everywhere, your internet browser is packed with tabs, and your to-do list […]
Mastering Your Message: How to Communicate Your Value to Attract Champagne Clients Say Goodbye to Inconsistent Sales with Clear Messaging Good communication is the key to any successful business. But let’s be honest—it can feel really hard to figure out what to say to attract the right clients. This week, I’m sharing how to create […]
The One Thing Your Discovery Calls Are Missing (That’s Costing You Clients) The Secret to Higher Conversion Rates and Faster Client Closures When it comes to sales, conversion rates, and how long it takes to turn prospects into paying clients, it can make a big difference in your business. Many freelancers and business owners struggle […]
How to Invest in the Right Course (and Avoid Wasting Money on Disappointing Ones) Navigating Course Investments to Maximize Your Business Growth The world of online courses is bigger than ever, and it’s easy to feel overwhelmed when trying to pick the right one. Many people have spent tons of money on courses that didn’t […]
Raising Your Rates With Your Current Clients Without Losing Them Effectively Increasing Your Rates While Maintaining Strong Client Relationships As a service-based business owner, setting the right price for your expertise might seem like an impossible task. While many freelancers might undervalue their services, it’s important to periodically assess and adjust pricing to align with […]
Core Setup & Blocked Events A Guide for Ad Managers to Adapt and Evolve in Uncertain Times As an online business owner, keeping up with the latest changes and updates is essential to staying ahead. For certified ad managers and those working toward certification, maintaining sharp skills and up-to-date knowledge is crucial. Recently, the ad […]
Consistent Client Flow with Social Selling: Your Guide to Using DMs to Build Relationships and Book Calls Creating Client Flow with Non-Spammy Instagram DM Tactics In a world where digital interactions and social media are here to stay, social selling has come out as a key strategy for building lasting client relationships. Instagram, previously known […]
The Local Advantage: Finding High-Paying Clients in Your Own Backyard Land Freelance Ad Management Clients In Your Own Town or City Finding high-paying clients might not require you to venture far beyond your doorstep. Local businesses are often overlooked but have a lot of potential that could benefit your service-based business. Today we are deep […]
