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267: Become the AI-Enhanced Strategist Clients Can’t Replace

  Part 4 of The Strategic Ad Manager’s Guide to AI and Staying in Demand   Clients Don’t Want a Tool…They Want a Leader You’re not competing with AI. You’re competing with how people use AI, and more importantly, how they position themselves. In this final episode of The Strategic Ad Manager’s Guide to AI […]

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266: Becoming the AI-Enhanced Ad Strategist

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265: The Dark Side of AI in Digital Marketing: What No One’s Warning You About

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264: How Smart Ad Managers Are Already Using AI (Without Getting Replaced)

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263: You Don’t Need A Different Service. You Need Better Offers.

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Welcome To The Blog Life

This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.

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Where Metrics & mom life meet

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  You don’t need to hire a team of five, ten, or even two to scale your business. If you’re a freelancer or service provider who doesn’t want to manage people, build an agency, or work 40+ hours a week, this episode is your permission slip to scale smarter—without adding chaos or headcount. For the […]

262: The Anti-Agency Approach: How to Grow Without Hiring a Bunch of People

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What to Do When You’ve Outgrown Your Clients (But Feel Guilty About Leaving Them) What happens when your clients are no longer aligned with the business you’ve built, but you feel too guilty to let them go? This episode of the Serve Scale Soar® podcast is your guide to navigating that uncomfortable, emotional space of […]

261: What to Do When You’ve Outgrown Your Clients (But Feel Guilty About Leaving Them)

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First Impressions That Land Clients: 3 Mistakes You’re Making Without Realizing It Your first impression isn’t about how many credentials you list; it’s about making people feel seen, heard, and guided. In this episode, I break down the three biggest mistakes freelancers make that push dream clients away before you even get a chance to […]

256: First Impressions That Land Clients: 3 Mistakes You’re Making Without Realizing It

Marketing

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Consistent Client Flow with Social Selling: Your Guide to Using DMs to Build Relationships and Book Calls Creating Client Flow with Non-Spammy Instagram DM Tactics In a world where digital interactions and social media are here to stay, social selling has come out as a key strategy for building lasting client relationships. Instagram, previously known […]

246: Consistent Client Flow with Social Selling: Your Guide to Using DMs to Build Relationships and Book Calls

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The Local Advantage: Finding High-Paying Clients in Your Own Backyard Land Freelance Ad Management Clients In Your Own Town or City Finding high-paying clients might not require you to venture far beyond your doorstep. Local businesses are often overlooked but have a lot of potential that could benefit your service-based business. Today we are deep […]

245: The Local Advantage: Finding High-Paying Clients in Your Own Backyard

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Your Marketing Minute Trust Ladder: Don’t Quit Before You Hit Gold Breaking Down Strategies for Consistent Client Growth In the journey of building a successful service-based business, this thought holds true regardless of where you are in your business: consistency is key. Whether you’re a seasoned freelancer or just starting out, maintaining momentum with intentional […]

244: Your Marketing Minute Trust Ladder: Don’t Quit Before You Hit Gold

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8 Time-Saving Tips to Build Your Ad Management Business While Working Full-Time Time-Saving Strategies to Scale Your Ad Business While Maintaining a Full-Time Career Navigating the balance of managing a full-time job while building a successful freelancing business can seem like an impossible task. If that resonates with you, it’s important to remember that managing […]

237: 8 Time-Saving Tips to Build Your Ad Management Business While Working Full-Time

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The 4 Marketing Mistakes That Are Costing You Clients and Cash Increase Your Client Intake by Identifying and Fixing These Common Marketing Errors Are you feeling like you’re stuck on a marketing treadmill, exerting effort but seemingly going nowhere? Whether you’re a seasoned freelancer or just getting started in the freelance world, understanding the mistakes […]

236: The 4 Marketing Mistakes That Are Costing You Clients and Cash

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Fast-Track Your Clients: How to Get Quick Decisions Without High Pressure Getting Client Responses Without Pressure Tactics In the world of freelance service providers, it’s a common scenario: you have a fantastic discovery call with a potential client, only to hear them say, “I need to think about it.” Not knowing how to get people […]

234: Fast-Track Your Clients: How to Get Quick Decisions Without High Pressure

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How Women Are Hitting $10K Months as Freelance Ad Managers In 15 Hours a Week or Less

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