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267: Become the AI-Enhanced Strategist Clients Can’t Replace

  Part 4 of The Strategic Ad Manager’s Guide to AI and Staying in Demand   Clients Don’t Want a Tool…They Want a Leader You’re not competing with AI. You’re competing with how people use AI, and more importantly, how they position themselves. In this final episode of The Strategic Ad Manager’s Guide to AI […]

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266: Becoming the AI-Enhanced Ad Strategist

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265: The Dark Side of AI in Digital Marketing: What No One’s Warning You About

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264: How Smart Ad Managers Are Already Using AI (Without Getting Replaced)

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263: You Don’t Need A Different Service. You Need Better Offers.

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Welcome To The Blog Life

This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.

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Where Metrics & mom life meet

Working remotely on scaling your business with florals in the background.

5 Things I Didn’t Do As A Freelancer To Hit $250K Per Year Growing a Freelance Business without Falling for Common Pitfalls In a world where hustle and the pursuit of “more, more, more” are glorified, it’s important to take an alternative perspective. While I am proud to have gone from earning $30,000 to hitting […]

213: 5 Things I Didn’t Do As A Freelancer To Hit $250K Per Year

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Brandi in Orange blazer sitting at laptop in coffee shop with crafting your client communication protocol below

Crafting Your Client Communication Protocol Effective Client Communication: Key to Business Success Clear and effective communication is essential for the success of any business, especially when providing 1:1 services. Let’s explore what clear communication looks like and its critical role in creating thriving freelance and ad management businesses.  Communication breakdowns can lead to misunderstandings and […]

212: Crafting Your Client Communication Protocol

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people cheers cocktails with The Creative Cocktail: Blending The Perfect Ad Creatives

The Creative Cocktail: Blending The Perfect Ad Creatives The Art of Blending Images, Carousels, and Reels for Ad Success Are you ready to elevate your ad campaigns from ordinary to extraordinary? Today, we’re about to unveil the secrets to crafting the ultimate creative cocktail that will shake up your approach to advertising. The Creative Cocktail […]

211: The Creative Cocktail: Blending The Perfect Ad Creatives

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Brandi talking to laptop with Ad Manager To Growth Consultant: Mapping Your Meta Ad Career Path below.

Ad Manager To Growth Consultant: Mapping Your Meta Ad Career Path Understanding the Path to Success in the Ad Management Industry As an ad manager, the career path can be a promising journey filled with opportunities for growth and advancement. In this blog post, we will cover the various levels of the ad management career […]

210: Ad Manager To Growth Consultant: Mapping Your Meta Ad Career Path

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brandi sitting at a table drinking coffee and talking on the phone with the podcast title Brick and Mortar vs. Online Entrepreneurs: Choosing the Right Ad Clients For You below

Brick and Mortar vs. Online Entrepreneurs: Choosing the Right Ad Clients For You Choosing between local or online clients for your ad management business.  Ever feel like you’re balancing in two entirely different worlds as an ad manager? One day, you’re crafting campaigns for local businesses craving more foot traffic, and the next, you’re strategizing […]

205: Brick and Mortar vs. Online Entrepreneurs: Choosing the Right Ad Clients For You

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a quote card talking about abundance and under is the title of the podcast episode "how to price your ad management services'

How To Price Your Ad Management Services Understanding the Importance of Proper Pricing for Ad Managers In this episode of the Serve Scale Soar podcast, host Brandi Mowles dives into the critical aspect of pricing for ad management services. Your pricing strategy will determine the success or failure of your ad management business. It takes […]

204: How To Price Your Ad Management Services

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image of Tasha Booth on featured graphic for Serve Scale Soar® Podcast

  There’s nothing that I love more than talking about ways that you can make more money with a premium-price service! In this episode of Serve Scale Soar®, I sat down with Tasha Booth to talk about not one, but two premium services you can offer that you may not have heard of before! Tasha […]

198: How To Become A Launch Manager or Launch Tech Specialist with Tasha Booth

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image of Merel Kriegsman on featured graphic for Serve Scale Soar® Podcast

  Ready to talk about premium prices? This is one of my favorite topics and in this episode of Serve Scale Soar®, it takes a little bit of a twist in the best possible way. I sat down with Merel Kriegsman to talk about charging premium pricing so that you can provide for your family […]

193: How To Confidently Charge Premium Prices With Merel Kriegsman

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Ever felt overwhelmed by all the different ways you can grow a freelance business? Shiny object syndrome is no joke! But the truth is scaling starts with simplifying. And I’m here to tell you that you don’t need all the bells and whistles to grow your freelance business to 10K months.  For example, you don’t […]

Freelancing Guide: How to Scale to 10K Months Consistently 

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No gatekeeping. No fluff. Just a proven method trusted by 1,000+ women to start and grow a freelance ad management business, on part-time hours.

How Women Are Hitting $10K Months as Freelance Ad Managers In 15 Hours a Week or Less

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