How to Build a Business While Working Full Time (She Made $65K in 2 Hours a Day) Michael made $65,000 last year. She did it in two hours a day, after she clocked out of her full-time job, with three kids, four dogs, and zero plans to quit the job she actually likes. So if […]
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Welcome To The Blog Life
This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.
Where Metrics & mom life meet
How to Scale a Service-Based Business: The Only 3 Things That Actually Move the Needle Only about 20% of what you do every day actually moves your service-based business forward. The other 80%? It feels productive. It fills your to-do list. It makes you feel busy enough to justify how tired you are. And it […]
Inside My 2026 Tech Stack: The Tools I Use to Run a 7-Figure Business With 7 Revenue Streams Ever wanted to snoop behind the scenes of a seven-figure business and see exactly what tools they’re using to keep the whole thing running? Same. I’m nosy like that too. So today I’m pulling back the curtain […]
Services Are the Fastest Path to Cash: How One Mom Built an $80K Business While Working Full-Time Let me start with a number that should make you rethink your whole 2026 plan. One of my Strategist Society students spent most of a year trying to sell a digital course and made $500. Then she switched […]
8 Business Lessons Learned in 8 Years: From the Bathroom Floor to Multi-Seven Figures Eight years ago this month, I was sitting on my bathroom floor. Five months postpartum. Crying. Googling “legit work from home jobs” with a pile of bills I could not pay, trying to figure out how to work from home with […]
Here’s a number that should make you stop scrolling: $18,000. That’s what Brittney Roberts made in an entire year as a freelance marketer. Working all the time. Wearing every single hat. Building websites, designing graphics, writing emails, doing a little bit of everything for one or two clients she loved but who were quietly […]
Real talk, y’all. If you’ve been sitting on the fence about starting your service-based business because the job market feels terrifying, you’ve been “thinking about it” for six months, or you tried once and life got in the way, this one is for you. Today I’m sharing Lauren’s spotlight story, and I’m warning you right […]
If you’re staring at your calendar and it’s June and you’re already thinking, “Oh my gosh, what am I about to do with the kids home all stinking summer?”, this one’s for you. Because here’s the deal. You do not have to white-knuckle your way through the next eight weeks. You don’t have to […]
How many of you have ever thought, “I just need to get better at sales calls, then I’ll have more clients”… but you’ve only had two discovery calls in the last 90 days? Y’all. That is not a sales call problem. That’s a lead problem. And here’s what’s wild. Most service providers are out […]
What if losing your job was actually the best thing that ever happened to you? That’s exactly what Kendra discovered when she was suddenly fired from her teaching job of 14 years. Instead of running back to the classroom, she made a bold decision: bet on herself, learn something completely new, and build a […]
