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Serve Scale Soar® Podcast

189: How To Utilize LinkedIn Effectively to Land More Discovery Calls with Your Ideal Clients with Scott Aaron

image of Scott Aaron on featured graphic for Serve Scale Soar® Podcast

If you know me, you know one of my favorite topics is LinkedIn! 

In this episode of Serve Scale Soar®, I sat down with Scott Aaron, a LinkedIn expert, to talk about how you can strategically use LinkedIn to land more clients for your service-based business. 

Scott is an internationally acclaimed and award-winning online marketer, 3x best-selling author, top podcaster, and speaker, Scott Aaron, is the go-to specialist when it comes to converting traffic, establishing connections, generating leads, creating sales, and building personal brands all using LinkedIn.

LinkedIn is a great way to connect with your ideal clients, you just have to use it strategically enough that they can find you! Scott shares so many amazing tips for how you can do just that and get the number of discovery calls on your calendar that you need to meet your goals.

Value Bombs:

  • What the four layers of LinkedIn are
  • The importance of optimizing your profile for your ideal client
  • Tips for using Power Partners on LinkedIn
  • Why you need to be strategic with your connections 
  • Scott’s three-step process to creating a message people will respond to
  • Tips for how to share content on this platform
  • How to get started with LinkedIn

I hope you enjoyed this episode with Scott! I love how he shared his four-layer formula for getting on the number of calls you need to land clients and reach all of your goals. Your business could change so much just by utilizing LinkedIn!

If you want to learn more from Scott, make sure to connect with him on LinkedIn, visit his website, and tune into his podcast.

Resources Mentioned

Visit Scott’s website

Get Scott’s free guide to the Perfect LinkedIn Profile

Follow Scott on Instagram

Connect with Scott on LinkedIn

Tune in to Scott’s podcast

** This post may contain affiliate links which means I may receive a small commission at no additional cost to you if you use one of the links to purchase. This helps keep the podcast going and I only share products I have used, tested and love.”

Additional Resources

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Meet Brandi

Brandi Mowles is the host of the Serve Scale Soar® podcast which is a podcast dedicated to helping service-based entrepreneurs scale their online business to five-figure months so they can soar into six-figure years. Brandi is a wife, mom and in less than one year, created a six-figure business. Now she is spilling all her secrets so you can too.

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