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258: 7 Lessons In 7 Years Building a Multi-Seven-Figure Business

7 Lessons In 7 Years Building a Multi-Seven-Figure Business After seven years of building a business from $0 to multiple seven figures, I’ve learned a lot and not just about marketing or funnels. I’ve learned what really sustains growth, what burns you out, and how to build something that actually fits your life. In this […]

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257: So Your Client Wants to Pause… Here’s What to Do

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160: Don’t Send Another Contract Without These 4 Things

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158: Hourly vs. Package Pricing: What Do Clients Really Want?

Serve Scale Soar® Podcast

157: Scale with Simplicity™: The Foundation of Scaling Your Business to $10K Months Consistently

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Welcome To The Blog Life

This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.

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Where Metrics & mom life meet

Image of Christina Jones on featured graphic for Serve Scale Soar® podcast

Let’s talk about brand photos!  This may be something you have been avoiding for a long time or it may be something that’s on your to-do list. Wherever you fall on that spectrum, this episode of Serve Scale Soar® is one you don’t want to miss.  Having high-quality brand photos can take your business to […]

131: Top Tips for Rocking Your Brand Photography Shoot with Christina Jones

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Image of Allie Bjerk on featured graphic for Serve Scale Soar® podcast

Have you heard of a Tiny Offer®? If you aren’t sure what that is, it’s a low-priced offer that is typically less than $50. It is sometimes referred to as a self-liquidating offer.  It takes your customers through a sequence of other offers. Creating a successful funnel with these types of offers isn’t always easy, […]

130: How To Increase Your Revenue and Find More Clients Using Tiny Offers with Allie Bjerk

Serve Scale Soar® Podcast

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Image of Colin Boyd on featured graphic for Serve Scale Soar Podcast

Have you ever wanted to sell online using a virtual stage?  People get nervous when it comes to selling to potential customers because it feels… icky. It’s an essential part of business, yet people are downright afraid of it sometimes.  If this is how you feel, I am here to tell you that it doesn’t […]

125: How To Create A Conversion Story To Increase Sales with Colin Boyd

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Image of Stephanie Judice on featured podcast graphic for the Serve Scale Soar podcast

Is starting a podcast something you have been thinking about doing? Do you think it might be something you want to do in the future? My podcast manager, Stephanie Judice, is joining me in this episode to talk all about podcasting! This episode was highly requested by our community, so I’m super excited to have […]

124: Should You Start a Podcast? with Stephanie Judice

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Serve Scale Soar Podcast featured image with photo of guest Betsy Wallace

Have you ever heard of a Capsule Podcast? A capsule podcast is a six-episode podcast miniseries that aligns with your business and your marketing, so you get all the benefits of a podcast without the overwhelm of a weekly show. Betsy Wallace, my guest in this episode and the founder of Capsule Podcast, is joining […]

118: Strategic Marketing and Relationship Building Using a Capsule Podcast with Betsy Wallace

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Save, Invest and Plan for the Future of Your Finances

In this episode of the Serve Scale Soar podcast, we are talking about one of my favorite topics that is not talked about enough – money and more specifically, wealth creation. I love shedding more light on understanding and creating our futures, so that is what this episode is focusing on with my guest, Mel […]

115: How to Save, Invest and Plan for the Future of Your Finances with Mel Abraham

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Tapping Into Your Energy and Finding Your Strength

How do you tap into your energy? Do you realize how important it is not only in your business but in your life to protect your energy? This is how we are able to show up as the best versions of ourselves!  In this episode, I am joined by Nicole Culver who is an expert […]

112: Simple and Doable Action Steps For Tapping Into Your Energy and Finding Your Strength as a Business Owner with Nicole Culver

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Streamline Your Client Experience

Did you notice that we rebranded?! I am so in love with everything, so I wanted to bring on the beautiful mastermind behind all of the new branding, Karima Neghmouche! Karima is a web and graphic designer based out of North Carolina who left her 9-5 as a Director of Marketing only months after starting […]

107: How to Streamline Your Client Experience So You Can Quickly Simplify Your Workload with Karima Neghmouche

Systems & Tools

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Leverage Your Passion Into Purpose

I love when little positive actions add up to something big. Don’t you? That’s why I am talking all about how we can make a big impact with passion, purpose, and little daily actions in this interview with Amy McLaren.  This busy mom of two splits her time between leading LadyStrength, a growing online community […]

105: How to Leverage Your Passion Into Purpose with Amy McLaren

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No gatekeeping. No fluff. Just a proven method trusted by 1,000+ women to start and grow a freelance ad management business, on part-time hours.

How Women Are Hitting $10K Months as Freelance Ad Managers In 15 Hours a Week or Less

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