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257: So Your Client Wants to Pause… Here’s What to Do

So Your Client Wants to Pause… Here’s What to Do: How to Handle Pause Requests Without Panicking, Protect Your Income, and Keep Clients in Your Corner. Nothing shakes a freelancer’s confidence like hearing “We need to pause.” In this episode, I walk you through exactly how to respond, no panic, just practical scripts, mindset shifts, […]

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160: Don’t Send Another Contract Without These 4 Things

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158: Hourly vs. Package Pricing: What Do Clients Really Want?

Serve Scale Soar® Podcast

157: Scale with Simplicity™: The Foundation of Scaling Your Business to $10K Months Consistently

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30: Steal My 3 Phase Onboarding Process to Wow Your Clients and Get a Flood of Referrals

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Welcome To The Blog Life

This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.

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Where Metrics & mom life meet

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The Local Advantage: Finding High-Paying Clients in Your Own Backyard Land Freelance Ad Management Clients In Your Own Town or City Finding high-paying clients might not require you to venture far beyond your doorstep. Local businesses are often overlooked but have a lot of potential that could benefit your service-based business. Today we are deep […]

245: The Local Advantage: Finding High-Paying Clients in Your Own Backyard

Serve Scale Soar® Podcast

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Your Marketing Minute Trust Ladder: Don’t Quit Before You Hit Gold Breaking Down Strategies for Consistent Client Growth In the journey of building a successful service-based business, this thought holds true regardless of where you are in your business: consistency is key. Whether you’re a seasoned freelancer or just starting out, maintaining momentum with intentional […]

244: Your Marketing Minute Trust Ladder: Don’t Quit Before You Hit Gold

Serve Scale Soar® Podcast

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3 Services That Will Pay Big in 2025 Pivoting and Staying Ahead: Top Services to Watch for Big Earnings in 2025 This year freelancers and service providers will see changes in their businesses. Some services will see huge growth and become great ways to earn more money, while others may slow down because of new […]

241: 3 Services That Will Pay Big in 2025

Serve Scale Soar® Podcast

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8 Time-Saving Tips to Build Your Ad Management Business While Working Full-Time Time-Saving Strategies to Scale Your Ad Business While Maintaining a Full-Time Career Navigating the balance of managing a full-time job while building a successful freelancing business can seem like an impossible task. If that resonates with you, it’s important to remember that managing […]

237: 8 Time-Saving Tips to Build Your Ad Management Business While Working Full-Time

Serve Scale Soar® Podcast

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The 4 Marketing Mistakes That Are Costing You Clients and Cash Increase Your Client Intake by Identifying and Fixing These Common Marketing Errors Are you feeling like you’re stuck on a marketing treadmill, exerting effort but seemingly going nowhere? Whether you’re a seasoned freelancer or just getting started in the freelance world, understanding the mistakes […]

236: The 4 Marketing Mistakes That Are Costing You Clients and Cash

Serve Scale Soar® Podcast

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Breaking Up With Tracking: When Tracking Turns Toxic How to Use Tracking as a Tool to Move Your Business Forward In the world of service providers, tracking business data can fall into two extremes: some shy away from numbers and avoid tracking, while others become obsessed and track every little detail. There is a balance […]

220: Breaking Up With Tracking: When Tracking Turns Toxic

Serve Scale Soar® Podcast

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Purpose-Driven Packages: How to Design Offers That Sell  Streamlining and Enhancing Your Service Packages for Maximum Impact In the competitive landscape of service-based businesses, offering packages that stand out and meet clients’ needs is crucial. However, many service providers find themselves stuck in a cycle of constantly tweaking their packages without a clear purpose. Today […]

219: Purpose-Driven Packages: How to Design Offers That Sell

Serve Scale Soar® Podcast

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If you know me, you know one of my favorite topics is LinkedIn!  In this episode of Serve Scale Soar®, I sat down with Scott Aaron, a LinkedIn expert, to talk about how you can strategically use LinkedIn to land more clients for your service-based business.  Scott is an internationally acclaimed and award-winning online marketer, […]

189: How To Utilize LinkedIn Effectively to Land More Discovery Calls with Your Ideal Clients with Scott Aaron

Serve Scale Soar® Podcast

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No gatekeeping. No fluff. Just a proven method trusted by 1,000+ women to start and grow a freelance ad management business, on part-time hours.

How Women Are Hitting $10K Months as Freelance Ad Managers In 15 Hours a Week or Less

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