Part 4 of The Strategic Ad Manager’s Guide to AI and Staying in Demand Clients Don’t Want a Tool…They Want a Leader You’re not competing with AI. You’re competing with how people use AI, and more importantly, how they position themselves. In this final episode of The Strategic Ad Manager’s Guide to AI […]
FEatured Post:
Welcome To The Blog Life
This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.
Where Metrics & mom life meet
This episode is one of the hardest episodes I have ever recorded because not many people know this story. I am sharing my story about how three years ago, we filed for bankruptcy. Bankruptcy is a lonely position to be in. There’s a lot of shame attached to it, and there’s a lot of money […]
Let’s talk about premium services! In this episode of Serve Scale Soar®, I am sharing some of the best premium services you can offer this year. No matter if you are already a service provider or you are just getting started, these are the services that I see being massive as the year goes on. […]
I know I’m not alone in feeling like there is never enough time in a day to get everything done on my to-do list. This is a common feeling for most entrepreneurs, and it can be overwhelming! In this week’s episode of Serve Scale Soar®, we are going to be talking about how to get […]
Successful service providers come from all different industries! In this episode of Serve Scale Soar®, I sat down with Janine Kelbach to talk about how she went from being a nurse to a nurse writer agency to a leveraged program creator. Janine is the perfect example of taking your existing knowledge and using it to […]
Let’s talk about brand photos! This may be something you have been avoiding for a long time or it may be something that’s on your to-do list. Wherever you fall on that spectrum, this episode of Serve Scale Soar® is one you don’t want to miss. Having high-quality brand photos can take your business to […]
Have you heard of a Tiny Offer®? If you aren’t sure what that is, it’s a low-priced offer that is typically less than $50. It is sometimes referred to as a self-liquidating offer. It takes your customers through a sequence of other offers. Creating a successful funnel with these types of offers isn’t always easy, […]
What’s your pricing persona? In this episode of Serve Scale Soar, we are talking all about your pricing persona identifier. I have worked with thousands of service providers in my career and have seen how they priced their services and noticed that they all generally fall into one of five categories. So today I am […]
Ready for some serious inspiration? In this episode of Serve Scale Soar, I brought on one of my students, Amanda Scott, to talk about how she scaled her web design business and now gets referrals left and right. In web design, you need a consistent stream of clients coming in to scale. It takes hard […]
Let’s talk about mass marketing! In this episode of Serve Scale Soar, I am sharing how you can use a leveraged program to scale your one-on-one services and how my Beta to Biggie students are doing just that. Marketing is the foundation of your business if you want to consistently grow. Whether it’s through referrals, […]
