What would you do if you lost your six-figure corporate job at 50 years old? Most people would panic. Most people would scramble to update their resume and start applying for the next corporate gig. And honestly? No one would blame them. But LaShall Dodson did something different. She built a service business from […]
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Welcome To The Blog Life
This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.
Where Metrics & mom life meet
The Game-Changing Funnel For Ad Managers and Their Clients Unlocking the Power of Money-Making Funnels for Ad Managers and Their Clients In a recent episode of the podcast, we discuss a game-changing strategy for ad managers to elevate their services and provide valuable results for their clients. I emphasize the importance of implementing a money-making […]
From Routine to Results: 5 Non-Negotiables That Deliver The Impact of Consistent Daily Habits on Personal and Professional Growth Have you ever found yourself looking for small changes that can make a significant impact on your personal life or business? In this week’s episode of the podcast, the discussion is centered around the power of […]
The Art Of Cold Calling: Strategies That Work With Ashley Monk Insights from Ashley Monk on Effective Cold Calling and Outreach in the Ad Management Industry In a recent episode of the podcast, we chatted with Ashley Monk, CEO of Onya, an online advertising agency, and dove into the art of cold calling and strategies […]
Behind The Scenes Of My Reading List For Quarter 1 Reflecting on Business-Boosting Books in 2024 In the ever-evolving world of entrepreneurship, staying ahead of the game often means seeking knowledge and insights from various sources. To dive deeper into this, I share an in-depth behind-the-scenes look at my reading list for the first quarter […]
Generalist to Specialist: The Power of Niching Down Understanding the Importance of Niching Down In the freelance world, having a game-changing strategy of niching down can greatly impact business growth. Niching down involves narrowing your focus within your business to serve a specific market segment or target audience. In this week’s episode, we discuss how […]
Ready to learn more about planning for the expected in your business and life? For the last nine months, we have been doing a four-part series all about planning for the expected in your business and life. In this episode of Serve Scale Soar®, we are diving into part 3. I’ve been sharing how […]
Are you ready to do some spring cleaning? I am not talking about spring cleaning your home. I am actually going over five different ways that you can do this with your business in this episode! I think it is SO important to pause to compare where you are this year versus last year, […]
Let’s talk some more about planning for the expected! In this episode of Serve Scale Soar®, I’m sharing part two of a four-part series where I’m diving into the topic of preparing for the expected in our business and our lives. For me, that means I’m preparing for a baby. For some of you, […]
Let’s “keep it simple sweetie” while we plan for next year. What do you think? I plan to use my “KISS” philosophy while I plan for next year because it is incredibly impactful, it gets results and it’s not overwhelming. I am walking you through that philosophy in this episode along with the three […]
