Someone popped into my inbox this morning, right as I was sitting down to record this episode, and asked me: “What’s the biggest mistake beginners make when they’re trying to get their first client?” Y’all. Perfect timing. Because the answer to that question is the exact reason I planned this episode in the first place. […]
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Welcome To The Blog Life
This is where I share zero-fluff strategies for scaling your freelance Meta ads business, honest behind-the-scenes of balancing mom life (yes, toddler tantrums and diaper explosions included), and the mindset shifts you need to hit those big revenue goals without burning out. You’ll find actionable ad hacks, real client wins, and personal stories about juggling family priorities because you deserve a wildly profitable business that fits your life, not the other way around.
Where Metrics & mom life meet
8 Business Lessons Learned in 8 Years: From the Bathroom Floor to Multi-Seven Figures Eight years ago this month, I was sitting on my bathroom floor. Five months postpartum. Crying. Googling “legit work from home jobs” with a pile of bills I could not pay, trying to figure out how to work from home with […]
Here’s a number that should make you stop scrolling: $18,000. That’s what Brittney Roberts made in an entire year as a freelance marketer. Working all the time. Wearing every single hat. Building websites, designing graphics, writing emails, doing a little bit of everything for one or two clients she loved but who were quietly […]
We are halfway through the year, and holy bananas, where the heck did it go? If your stomach just dropped because you are nowhere near the goal you scribbled down back in December, I need you to stay with me. You do not toss out the plan you made. You check it. This is the […]
Real talk, y’all. If you’ve been sitting on the fence about starting your service-based business because the job market feels terrifying, you’ve been “thinking about it” for six months, or you tried once and life got in the way, this one is for you. Today I’m sharing Lauren’s spotlight story, and I’m warning you right […]
If you’re staring at your calendar and it’s June and you’re already thinking, “Oh my gosh, what am I about to do with the kids home all stinking summer?”, this one’s for you. Because here’s the deal. You do not have to white-knuckle your way through the next eight weeks. You don’t have to […]
Y’all. If you are currently working evenings, weekends, and somewhere in between just to keep your hourly clients happy, this episode is going to feel like a mirror. Because that was Mandy a year ago. She was a funnel designer in Canada, doing the things, juggling 30+ clients on hourly packages, tracking every minute, working […]
Are you stuck at an income plateau and wondering if the only way to grow is to completely switch services? In this episode of the Serve Scale Soar® podcast, we’re busting one of the biggest myths service providers fall into… Thinking you need to become an ad manager, funnel builder, or offer something totally […]
You don’t need to hire a team of five, ten, or even two to scale your business. If you’re a freelancer or service provider who doesn’t want to manage people, build an agency, or work 40+ hours a week, this episode is your permission slip to scale smarter—without adding chaos or headcount. For the […]
Raising Your Rates With Your Current Clients Without Losing Them Effectively Increasing Your Rates While Maintaining Strong Client Relationships As a service-based business owner, setting the right price for your expertise might seem like an impossible task. While many freelancers might undervalue their services, it’s important to periodically assess and adjust pricing to align with […]
